Our story says:
Many years ago, in the days of our parents and grandparents, the harvest was better even it had been scarce. It was beneficial for the young and the old ones.
The ancestors are gone, but their land is still here, and their planting is deep-rooted so far.. We passed it on generation after generation.. With remaining to reap their first harvest and great agricultural wealth that we lived on and we will continue living on it, and this is what didn't change us from them in anything, but what changed us is something else.
Like everything in life that renewed, the way we cultivate and protect our harvest has evolved. Our food basket has become larger and richer. Many chemicals have entered into it. The goal of this change was to develop food and increase production.
With time, we lost more things than we gained.. we lost the quality of our environmental life and the efficiency of its cycle, the soil decreased its health with increasing its problems, and the natural balance between living creatures fell from its usual standard.
And because the good remains in us.. which our land and planting raised us on it to follow the past steps, we decided to restore our glorious past and its great giving. We took the first step in preserving the environment by practicing a useful sort of agriculture “organic agriculture”.
Our goal: that our food production is free from chemically manufactured fertilizers and pesticides and genetically modified materials.
HQOL today is not just a store that provides organic products to consumers only, HQOL is great and concerted efforts that are built on strong principles in preserving the environment and health.